"Quotes for presentations"

Quotes for presentations

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The social elevator

"We lived today in a bogus meritocracy.Our society proclaims itself democratic and a place where anyone can rise to fame and wealth. But social mobility has declined. Modern market democracies are webs of special connections, riven with unfairness, hidden conspiracies and family deals. The children of successful lawyers,bankers, journalist and so on tend to rise to the top of the money-making professions, apparently convinced they are there because they're worth it."
- Andrew Marr, The Sunday Times

"Shopper marketing"

A shopper marketing playbook.

Diesel Island "Going down"

Client: Diesel

Agency: Santo

"GE Lighting Augmented Reality"

GE Lighting Augmented Reality by Appshaker from Appshaker Ltd on Vimeo.

"Rare Prints"

Saiman Chow // Ray-Ban 'Rare Prints' from Blacklist on Vimeo.

Client: Ray-Ban
Agency: Marcel, Paris

"Slide to unlock"

Spacey American Airlines

Client: American Airlines
Agency: McCann

"Desktop prime time"

Is this the future of the 30" spot? Are we moving from "Awereness-Interest ... " to "Awareness-Interaction ..."?

"In the future, no television advertisement will be just self-contained narratives designed to entertain, inform, educate or remind consumers about products. Their role isn't going to be about building brand recall, favorability and awareness in that moment alone. They will be trailers into deeper branded digital experiences."

-- "TV Ads' New Digital Role", Harvard Business Review --

"Social media is digital narcissism"

“Social media is digital narcissism. Technology is changing human behaviour, it’s changing in a way in which we´re using it to promote ourselves. From our photographs to our taste, to what we’re playing on Spotify or Soundcloud. Why are we giving away so much of our information, so much of our intimate information: our reading habits our television habits, our listening habits, our political views? So that Facebook can be valued at 80 billion dollars, even though they’re not paying us for that information?"
- Andrew Keen, Wired 2011

"Ozzy says ..."

"Walking hormones"

"Are behaviours better explained by hormones rather than psychologies? If we really are more emotional creatures rather than rational creatures and emotions are largely set by hormonal as much as psychological factors then we better learn more about dopamine, vasopressin etc. in order to understand 'consumer' behaviour."
- Jon Leach

"Simply the best"

Client: Cadbury
Agency: Hypernaked

Barnardo's "Life story"

"Bread against cancer"