March 06, 2019

February 19, 2019

"No Room For Clichés"

February 04, 2019

January 05, 2019

December 28, 2018

December 14, 2018

"Food for thought"

"All desires that exceed our basic biological needs are determined by culture. We want to live as if we were actors portraying ourselves."
-Tomáš Sedláček

December 09, 2018

Coca-Cola x Uber Eats

November 30, 2018

November 21, 2018

November 13, 2018

"Food for thought"

"What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention."
 - Herb Simon

November 05, 2018

"The Arrivals"

October 19, 2018


October 14, 2018

"How I Faked My Way to Paris Fashion Week"

Branding: The power of telling a story.


October 02, 2018

"Don't Vote"

September 14, 2018

easyJet "Imagine"

September 13, 2018

McDonald's "Mistakes"

September 04, 2018

August 23, 2018

"Is this ad some kind of trick?"

(DDB, 1960's)

July 04, 2018

"Crash Test"

Intermarché - "The taste of colors"

"Food for thought"

"There’s a difference between creating a buzz and creating a brand, a difference between an algorithm and a true insight into human nature, a difference between big data and a big idea, a difference between one-off stunts and enduring brand stories and a difference between a click and an emotional connection."
- Keith Reinhard, chairman emeritus of DDB Worldwide

June 20, 2018

"Little Big Change"

"Corruption Detector"

June 14, 2018

Kit-Kat "Break the speed"

June 04, 2018

"Master food in a hurry"

May 29, 2018

"Oasis Togetherness Bottle"

April 28, 2018

Food for thought"

"We think of it (Facebook) as this thing we have to use. It sets policies, it tells us how much privacy to have, who to connect with, how to-find out about things. It creates the texture of our lives."
 - Jaron Lanier

April 27, 2018

McDonald's "McDrive" lights

Food for thought

April 04, 2018

Gender pay gap

March 24, 2018

Apple HomePod Making Of

March 07, 2018

Food for thought"

"It’s time to disrupt the archaic ‘Mad Men’ model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn’t add to creative output."
 - Marc Pritchard, Chief Brand Officer, P&G

"Apple HomePod"

March 03, 2018

Jane Walker whisky

Diageo replaces Johnnie on special edition.

iPhone X "First Dance"

February 02, 2018

"Alexa Loses Her Voice"

January 28, 2018

Brand purpose

"I believe that brand purpose is more fundamental than it has ever been. But if it’s conceived as a communications campaign, it isn’t a purpose in any meaningful sense."
- Max Ottignon

Creative Review