"I'm very superficial, but I like being superficial. In fact I'm horribly informed but it's not because I want to make intellectual conversation. I hate intellectual conversation. I like to know everything but I don't care about opinions, I don't want to discuss things, I have my own opinion." -- Karl Lagerfeld, I-D, Jan 2008
Here's to the "Superficials". They are consumers and they count!