McCann-Erickson: ""There are some things money can't buy."

LEO BURNETT LISBON: "HEINZ HOT KETCHUP"


("Water Vase" | Bronze Press Winner | Cannes 04)

SPRINGER & JACOBY, SPAIN: "MERCEDES GPS NAVIGATION SYSTEM"

PUBLICIS NY: "VESPA SCOOTERS"

(Bronze | Press Winner Cannes 04)

GRAND PRIX WITH AN ENGLISH FLAVOUR

Image of "Mountain", Playstation. The winner of the Grand Prix in CannesLions 2004 was created by TBWA's London office. Title: "Mountain" |Agency: TBWA/ London | Agency URL: www.tbwa.co.uk | TV house: Gorgeous Enterprises, Zohar Cinema | Client: Sony | Source: adlatina

Other comments:
"In the end, 'Mountain' was too big and too gorgeous to get over. Although the Cannes crowd was trying to guess the winner of the Film Grand Prix all week, nobody was surprised when the PlayStation 2 spot from TBWA/London and director Frank Budgen came out on top." in AdCritic.com

Rooney: The brand

"England's new soccer star Wayne Rooney and his fiancee Colleen McLoughlin have already been described as the new Posh 'n' Becks, but the firm hired to manage the soccer wonder kid's PR is planning to cultivate a very different sort of image for the 18-year old protege (...) Rather than the glitz and glamour that surrounds David and Victoria Beckham's celebrity lifestyle, Rooney's PR team will be playing on his humble origins and street credibility." Fonte: Media Guardian

IRONIC "ENDORSEMENT"

HUGH MCLEOD




Here's someone that really knows how to combine irony, humor and intelligence .. like few.

CANNES LIONS 2004

Press Shortlist | Portugal:

» "Pages"; Volvo S80; TBWA\EPG
» "Fish Tank" e "Water Vase"; Heinz Hot Ketchup; Leo Burnett Lisbon
» "Movement"; newspaper Público; BBDO Portugal


Source: Cannes Lions

JWT BRASIL



"When the fork is empty your body shows it. Please help."

CP+B: "Mini Cooper. Makes Everything Else Seem a Little Too Big."

WHAT THEY SAY: The image of one portuguese.

"The new boss at Chelsea Football Club is an arrogant little shit. Or is he? After starting out as a translator to Sir Bobby Robson, he's just won the European Cup with Porto. On his new club,Chelsea: 'We have top players and, sorry if I'm arrogant, we have a top manager too. I am European champion and I am special.' OK, OK, he's got every right to be pleased." Source: "Wisdom from a New Manager"

iRAQ PROTEST POSTERS IN LA



Source: Cult of Mac

SÓNAR ESPAÑA 04 Three days and three nights in touch with the most up-to-date developments and featuring the most relevant national and international artists. Sónar presents more than 300 activities including DJ sets, concerts, titles projected at the SonarCinema and works in every multimedia format: installations, Net art, design,... Sónar is the essential meeting point for an alert public, cutting-edge artists and the most influential professionals from the sectors of music and modern arts. Sónar by Day has concerts (Massive Attack, Sakamoto, etc.), DJ sets, a professional fair, the SonarMática multimedia area, audio-visual projections in all formats, Sonarama, a mediatheque, conferences and exhibitions. Simultaneous and uninterrupted activities across a range of areas at the Raval district (CCCB, MACBA, Centre d?Art Santa Mònica). A meeting point for artists, professionals and public. Sonar 2004 is definitely worth a visit! Source: Creative Post

THE MISTERY OF THE HEADLESS CAT

"Computer-created cat ad now a nightmare for Ford" Ogilvy's viral cat killing investigation proves "frustratingly inconclusive". Source: Daily Press

"WELCOME TO MIAMI"

Carsus Dias, art director at JWT Lisbon is about to move to Miami. Him and a fellow copywriter will be managing the creative dep. structure of the newly opened Leo Burnett Miami shop.

New Anomaly

"Five senior execs join the ongoing search for a new agency model today with the launch of Anomaly, a New York-based shop that bills itself as "an answer to the repeated calls for change in the marketing communications industry."
The Anomaly team is made up of former TBWA Worldwide COO Carl Johnson; Wieden + Kennedy alum and freelance creative director Ernest Lupinacci; former Wieden + Kennedy/New York media strategy director Justin Barocas; and Andrew Kibble and Jason DeLand, both formerly of Grey Worldwide's branding division, G2 Worldwide".

Source:Ad Critic

SHRECK's "LOGO-ELASTIC"

"The product placement in Shrek 2 is simply hideous. The brand names are smuggled in via olde fairytale jokes (Barneys Old York, Versachery, Pork Illustrated, Tower of London Records) ... cover versions of hit songs, and a glut of pop-culture references. (the DreamWorks boss Spielberg gets two homages.)" Source: "Bucks are the stars"

CHEETHAM BELL JWT: "Love or Hate?"

HONDA BANANA



How to write a good car ad without a car packshot:
"Have you ever written on a banana in biro? Its crazy but it works like a dream. You wish all writing could be this way. It flows. It's smooth. It's sensual. You get the urge to write poems; sonnets; odes to lilies. A strongly worded letter of complaint is impossible. It makes you realise that everything can be improved. That even the familiar can be looked at in a new light. And that imagination is more powerful than knowledge. Do you believe in the power of dreams?"

Age.comunicações | Brazil



"824 millions of nutritiousness people in the world.
The world declared war on terrorism. It should do the same against hunger."

NOKIA "AIR MESSAGING"

"Nokia is making a mobile that lets you write short text messages in mid-air. The messages are written using a row of LEDs fitted on the rear cover of Nokia's forthcoming 3220 phone". Nokia calls it Light Messaging, others call it Air Texting. Whatever you call it, stay tuned for a fun new way to flirt, play and communicate. Source: BBC News

PORTUGUESE WINE GOES UNDERGROUND


Mateus Rose packshot in the London Tube

What they say:
"Mateus Rose - Nice tube execution from the makers of Mateus Rose, using the 'Drink Pink' strapline."
in Media Guardian

HOW TO CAUSE A STIR ..

Just in case anyone might have forgotten about the Euro 2004 championships in Portugal, Nike stores in Bankok created this heavy reminder. Source: Ad-Rag