Last week's blackout proved to be little more than an inconvenience for New York's commercials production industry, according to the players AdCritic.com contacted today. Factors mitigating the disruption included its timing -- August is the most popular vacation month in the industry -- and the fact that it came late in the week. "Friday in the summer is often an off day or a half day anyway, and since it happened late on Thursday, it was a minor inconvenience," says David Perry, head of production at Saatchi & Saatchi/New York. Source: Ad Critic
August 19, 2003
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