Showing posts with label Branded utility. Show all posts
Showing posts with label Branded utility. Show all posts
June 06, 2014
May 09, 2014
April 08, 2014
November 02, 2010
October 21, 2010
"Vattenfall - Neighbor Dining"
Vattenfall - Neighbor Dining from Luong Lu on Vimeo.
Another interesting example of collaborative consumption/
branded-utility platform.
October 19, 2010
September 02, 2010
Meijer "Find-it"



Interesting iphone app from supermarket chain Meijer.
Now I'll be able to find the diapers more quickly.
June 22, 2010
February 09, 2010
"Bar Fight-Friendly Pint Glass"

Another example of «branded-utility»?
"With some 87,000 pint glass attacks every year, the U.K. bar scene is rough enough to make a cowboy shake in his boots--this ain't the wild west, and they don't use sugar glass. The NHS estimates it spends £2.7 million on bar-fight injuries yearly.
Until recently, there have really only two choices for a safer glass: plastic, which everyone hates, and toughened glass, which breaks into cubes instead of shards, but is marred by high production costs, inconsistencies in toughness from glass to glass, and explosive breakage.
Now, as part of the Design Council's Design Out Crime program, U.K. ad agency Design Bridge has released two new options, Glass Plus and Twin Wall."
November 13, 2009
October 21, 2009
"Stay on your feet"

Here's another interesting example of branded utility. In a recession and jobless context, Timberland helps you to "stay on your feet".
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