chat roulette from Casey Neistat on Vimeo.

Indeed the world is getting smaller, more connected, more public ... and more bizarre.

"Food for thought"

"Product brands are about products. Kit Kat, a classic product brand, doesn’t answer back, doesn’t get tired, isn’t anxious, is always ready to perform and always tastes the same. Every experience with a product brand is identical. Service brands aren’t like that. Service brands are about people. People who represent the organisation lose their tempers, get tired and anxious, and sometimes have just had enough that day. Every experience with a service brand is therefore different. For the customer, the person who represents the brand is the brand."
-- Wally Olins

"Balance everyday"

Client: New balance 365
Agency: Mother, London

Selling through analogies

3D Editorial

3D is here to stay, put your glasses.

Via

"Vintage Japanese Toys"

Via

"You Fade To Light"

You Fade To Light, rAndom International for Philips Lumiblade from rAndom International on Vimeo.

Reality bites

"Rooney vs Rooney"

Client: Powerade
Agency: Mother, London

"My Valentine"

Real Life Adventures by Gary Wise and Lance Aldrich

"Human Chain"

Human Chain from NikeSportswear on Vimeo.

Client: Nike
Agency: W+K Portland

"Good Things Take a Second"

--------------- > HORT

"Food for thought"

"Real innovation in technology involves a leap ahead, anticipating needs that no one really knew they had and then delivering capabilities that redefine product categories. That’s what Steve Jobs has done."
-- David B. Yoffie, Harvard Business School

"The fringe benefits of failure"

J.K. Rowling Speaks at Harvard Commencement from Harvard Magazine on Vimeo.

"Divorce gift list"

From "Wedding lists" to "Divorce lists":

"Debenhams, the high street retailer, has launched what is thought to be the UK's first 'divorce gift list' for couples ceremonially untying the marital knot.

Divorcees are expected to list large plasma screen TVs, computer games and non-iron shirts high on their lists to help them get over their break-ups and readjust to the single lifestyle."

"Bar Fight-Friendly Pint Glass"

Another example of «branded-utility»?

"With some 87,000 pint glass attacks every year, the U.K. bar scene is rough enough to make a cowboy shake in his boots--this ain't the wild west, and they don't use sugar glass. The NHS estimates it spends £2.7 million on bar-fight injuries yearly.

Until recently, there have really only two choices for a safer glass: plastic, which everyone hates, and toughened glass, which breaks into cubes instead of shards, but is marred by high production costs, inconsistencies in toughness from glass to glass, and explosive breakage.

Now, as part of the Design Council's Design Out Crime program, U.K. ad agency Design Bridge has released two new options, Glass Plus and Twin Wall."

"Famous People Finder"

The next «big brotherian» app for smartphones.

"Insights into Augmented Reality"

Wittgenstein "88 Constelations"

Love it.

"Area 22"

Client: Guinness
Agency: BBDO, Dublin

"Augmented (hyper) reality"

Augmented (hyper)Reality: Domestic Robocop from Keiichi Matsuda on Vimeo.