March 30, 2010

Google: "The new CorporNation"



Google's size and influence (media and economic) are such that it has transcended the lowly frame of a mere corporation and have turned it into a CorporNation.

(...)

(Google) is the end-point of a gradual progression in which brands have grown large in the culture, standing for increasingly meaningful issues, belief systems that stretch well beyond their core functional benefit. We've gone from Coke=Refreshment, to McDonald's=Family, to Nike=Empowerment, to Google=The Bill of Rights.


Via

March 29, 2010

"The World's Greatest Salesperson"



"Can you sell a red brick?"
Here's an interesting challenge from Ogilvy that combines imagination, collaboration and persuasion.

March 26, 2010

"Football Hero"



"A clever link between football, music and video games to appeal to a segment which would appreciate each element and the skills involved. The execution of the campaign was particularly innovative."

Via Guardian

March 24, 2010

Marmite brand extension

Marmite

Marmite. How far is too far? :)

Agency: DDB London

March 18, 2010

Vodafone "bank note"



Client: Vodafone roaming
Agency: Scholz & Friends

March 17, 2010

More than a cereal box



It's not a cereal box.
It's a 3D game.

March 16, 2010

"F_ck Sh_t Stack"

March 12, 2010

"(Don't) say cheese"



Perfect pictures - "Artificial smile camera"

via

March 11, 2010

"The bank job"



Client: Think!
Agency: WCRS London

March 10, 2010

"Long night ahead?"





Client: BelCuore Cafe
Agency: Ogilvy, Brasil

"Disruption of silence"

March 09, 2010

"Decode"






"Body Paint" Installation at "Clicks or Mortar", March 2009 from Memo Akten on Vimeo.



Quite interesting. Digital technology exhibition at the V&A Museum, London.

March 08, 2010

"Named riders"



Client: Department for Transport
Agency: AMV BBDO, London

March 04, 2010

FCUK plays Chat Roulette



Quick without missing the opportunity, French Connection UK is offering $250 worth of clothing to anyone who can successfully seduce a woman on the new internet phenomenon ChatRoulette.

Via