October 20, 2009

"The Hard Sell"



In a trading-down context, what strategies can retailers use instead of just cutting prices?

[BusinessWeek "The Hard Sell"]

1 comment:

Mark T. said...

«Has retail gone on permanent sale or will we see pricing recover along with the economy?»

Check it out. Interesting:
http://mcmillandoolittle.blogspot.com/2009/08/has-retail-gone-on-permanent-sale.html