July 08, 2009

"Food for thought"

"There are no bad cars built, milk is milk and laptops are laptops. They're all pretty much parity products now and I think companies are going to have to connect with consumers in a greater way than simply with their products. Emotionally and culturally they're going to need to be more significant."
-- Gary Koepke, Modernista (in Shots)

1 comment:

Sargunan said...

Yes they have to be and they have no other go.. Like laptops and milks as you said.