Young Adults Revealed

Luxury brands

"A leading luxury brand understands that it is an icon. It stands beyond its competitors and transcends categories by creating a clear space around itself that makes substitution an unacceptable compromise."

[Via: Interbrand "2008 Leading Luxury Brands"]

"The St Luke's Xmas card"

----------- > "Global snow ball fight"

"I Can Do Anything"

Client: Apple
Agency: TBWA\Media Arts Lab

Waitrose Christmas

Client: Waitrose
Agency: Miles Calcraft Briginshaw Duffy

Tesco Christmas

Client: Tesco
Agency: Red Brick Road

"The Rise of the Journo-Gurus"

"Businessmen used to get their big ideas from management gurus; now they turn to journalists like Malcolm Gladwell and Thomas Friedman."

"Fod for thought"

"The abiliy to distil complex business propositions and product benefits into a simple, singular thought provides a genuine competitive advantage during troubled and bewildering times. People will inevitably look to brands to act as a kind of filter or navigation tool, so now is the time to commit to marketing ideas that genuinely connec and spark enduring conversations"
-- Paul Kemp-Robertson, Contagious Magazine

"Real Life Adventures"

Real Life Adventures by Gary Wise and Lance Aldrich

True!

[Via: ffffound]

Happy Christmas by AKQA

How to kill an idea

Client: Showoff
Agency: Fuel, Lisbon

"The bailout"

[Via: Boing Boing]

"Top 15 Gen Y sites"

[Source: The Outlaw]

"Food for thought"

"Do we really believe the true visionairies of the world ... the Steve Jobs (Apple) ... the Phil Knights (Nike) .. the Howard Schultzs (Starbucks) ... seat around waiting for the research groups to tell them what they should do?"
-- David Jones, Global CEO Euro RSCG, IDEA Conference 2006