June 12, 2008

"It doesn't have to happen"



Agency: Rainey Kelly Campbell Roalfe/Y&R

1 comment:

sonya said...

I'd love to know how a campaign like this affects the quantity of stabbings, or even knife-carriers, in any given area. It seems like the decision to carry a weapon is really going to come down to the perceived safety of the environment rather than posted messaged in an area...