June 19, 2007

"The Grand Tour"





A very ingenious way of promoting the quality of HP printers (and The National Gallery paintings, of course) and an efective way of generating instant buzz in the streets of London.

[See: "The Grand Tour"]
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2 comments:

Anonymous said...

Great idea!

1:24 pm
Anonymous said...

It's a very good and novative idea from one of the best innovative museum in communication !
I wrote something about it on my blog : http://www.buzzeum.com/2007/06/18/hp-et-la-national-gallery/

6:50 pm

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