"I wouldn't mind to have one"

\\\ Alpha Dragon Souvenier Jacket ///

Food for thought

"In the new mainstream, then, it is no longer a question of physically possessing a brand but of experiencing it positively as part of my set of values. What really counts is intangible. If, on the other hand, the product affords me only 'low interest', then I want to save money and pay a low price."
- David Bosshart, Gottlieb Duttweiler Institut

"Smelltones"

Perfume Straps for cellphones seem to be the latest buzz in Japan and Singapore.
These cell accessories apparently deliver a multisensory experience, that is triggered by the signal of an incoming call, e-mail, or text message. Jasmine, Raspberry and English Tea are some of the aromas available in order to pamper your cellphone.

[Via: CNET]

Red Cell Portugal: "AMI"

"This Christmas give children what they really want"

Virgin "Xmas Miracle"

Virgin Mobile: "Reindeer" | Agency: Lowe Roche
Director: The Perlorian Brothers | Production: Reginald Pike

"Being a Teenager Today"
When it comes to holiday gift-giving, youths can often find it difficult to express their feelings. In this new campaign for Virgin Mobile, directed by the Perlorian Brothers, we learn how a couple of troubled teens discover the true meaning of the holiday spirit. What appears at first to be a Christmas catastrophe ends up, through the magic of some very special effects, being the most special day ever. It truly is a miracle, a Virgin Mobile Miracle.

TAXI/ihaveanidea.org

Hotel Room << ------------ >> Grandma

[Via: Ad-Rag]

Christmas sold on eBay

What if Christmas was being sold on eBay, and all the
money went straight to Unicef?

"Honda: The Impossible Dream"

Cheers Neil (W+K London)

"Médecins Sans Frontières"

AIDS
"Still present. Still deadly.

You are here. They are over there.
Here, medicines extend life expectancy.
There, the absence of medicines causes death.
Aids is destroying societies: their health systems, education, culture, economies.

Don't let Aids gain more ground.
Everybody must have access to treatment."

[Viral campaign from Duval Guillaume Brussels]

Sabotage your saturday

João Coutinho, Head of art at JWT, AKA DJ Piñacolada, will be on the deck this saturday for your amusement (if you're around Lisbon, of course).

Coolbrands UK 2005

Stella Artois, TopShop, Wagamama, Storm, Orange, Rizzla, Nokia, MSN, PlayStation,, Diesel, Design Museum ... these are some of the top choices from consumers all around the UK.

See Superbrands.