Now the question is:
"Procter & Gamble is already the world's biggest advertiser by a large margin. What benefit does the company get as a marketer of brand-name products from the deal?"
[Via: NY Times]
Now the question is:
"Signaling JWT's commitment to change from the inside out, Bob Jeffrey (Worldwide CEO of JWT) unveiled a new logo and corporate identity, which the agency will be rolling out in the months ahead."
"Functional and intelligent" apparel: The perfect match between the fashion industry and the communication tech industry.
"The Ad Club of Central Pennsylvania's call for Addy entries -- created by Harrisburg's Neiman Group -- explores the life-cycle of the average award show submission. It ain't pretty."
The French advertising giant Havas is on the verge of losing Volkswagen ad Intel accounts worth an estimated $800m (£415m).