October 01, 2004



"Fred & Farid" (former Euro, Publicis, CLM/BBDO, TBWA, BBH and currently at Goodby Silverstein) in a recent interview at Lürzer's Archive.

L.A.: "What irritates you most about advertising agencies?"
Fred & farid: "The planners. So theoretical, so intellectual, so political. So useless most of the time."

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