February 28, 2013

February 27, 2013

"Say Yes to Breakfast"




























Client: Lactofree
Agency: W+K, London

PRIMAVERA SOUND 2013 Line-Up



Client: Primavera Sound
Agency: Snoop, Barcelona

February 16, 2013

Crossroads























"Hello Mr. President, I'm Bill. Future Mr. President."

February 15, 2013

February 05, 2013

February 01, 2013

"Come to Romania"





January 25, 2013

LOTTO "Football Wife"

"Lotto millionaires are not like ordinary millionaires."

January 16, 2013

"Two girls and a puppy"
















Authenticity pays off.
More than one million likes in the pic and 151k likes in the page in less than 24h.

https://www.facebook.com/Twogirlsandapuppy

Social significance

You don't buy Vuitton, you buy social membership.

















 "Consumerist capitalism is not materialistic, but semiotic." - Geoffrey Miller

January 15, 2013

January 10, 2013

"Next generation"



Client: Land Rover, UK
Agency: RKCR/Y&R

January 08, 2013

"No Noise at Selfridges"

Direct TV "Genie"



Client: Direct TV 
Agency: Grey, NY

January 02, 2013

December 20, 2012

"Food for thought"

"Welcome to the future: you can make your air conditioner talk to your toaster, but you can’t make your Instagram photos show up on Twitter, or your iPhone work natively with Google Maps."

 -- John Pavlus, MIT Technology Review

December 13, 2012

December 12, 2012

"Until death do us part"


Until death do us part from lintas on Vimeo.

Client: APAV
Agency: Lintas, Portugal

December 07, 2012

"Food for thought"



 "I'm very down to earth, just not this earth."
 - Karl Lagerfeld, on himself

December 06, 2012

"All I want for Xmas"

December 04, 2012

Heineken "Water in Majorca"



Client: Heineken
Agency: Lowe Howard-Spink Marschalk

"Eurobest-isms 2012"

December 03, 2012

"Food for thought"



"However beautiful the strategy, you should occasionally look at the results."
- Winston Churchill

"Men, Women and Airplanes"















Men vs Women: air traveling behavior.

via

November 28, 2012

"Food for thought"

"In a world of information flux, it isn't what you know that counts - it is how efficiently you can refresh."
-- David A. Shaywitz

"Cartier's Interactive Window"



Perhaps the only chance you'll have in your lifetime to open a Cartier box.

[Zigelbaum + Coelho]

November 22, 2012

"Food for thought"

"You’re only as young as the last time you changed your mind."
-- Tim Leary

IKEA: spoons, pans and mobs



Client: IKEA
Agency: Forsman & Bodenfors

November 21, 2012

"Exigez le Slip Français"



Client: le Slip Français
Agency: BETC Paris

"100 Visual Ideas, 1000 Great Ads"
































"100 Visual Ideas, 1000 Great Ads" - Joe La Pompe

"Food for thought"

"I am not scared of failure, I am scared of repetition."
 -- David Droga

November 19, 2012

"The new audiences"




















"Lean-forward" audiences:
Watch TV with laptop, iPad or smartphone in hand.
"Lean-back" audiences:
Watch TV in the couch with the zapper in hand. 

"For Your Christmas"



Client: Morrisons
Agency: DLKW Lowe

November 15, 2012

"Donation Box APP"



Client: Salvation Army
Agency: Miami Ad School

November 14, 2012

"Food for thought"

"I feel that luck is preparation meeting opportunity."
 -- Oprah Winfrey

Lessons in reverse psychology
















Sir Ernest Shackleton's newspaper ad (1914).

November 12, 2012

"The Journey"



Client: John lewis
Agency: Adam&Eve/DDB, London