October 30, 2006

"Spockisms"


"Change is the essential process of all existence."
-- Mr. Spock

"Android"



Client: Johnnie Walker
Agency: BBH

Richard Kern Exhibition



[ Meissa/H&M, 2006 ]

Objects we like



\\ Lexon Tykho Radio //

October 28, 2006

"Foof for thought"

"Ideas are objects. Linguistic expressions are containers. Communication is sending.
The speaker puts ideas (objects) into words (containers) and sends them (along a conduit) to a bearer who takes the idea/objects out of the word/containers."
-- George Lakoff and Mark Johnson

"Bless them"




Client: Annual Pet Blessing - St Matthew in the City Church
Agency:
MC Saatchi

October 26, 2006

"The Vice Guide"



"The Vice Guide to Sex and Drugs and Rock and Roll"
Directed by Eddy Moretti and animated by Christy Karackas.

October 24, 2006

Sony Bravia - Behind the Scenes



Client: Sony Bravia
Agency: Fallon

"Save me"




Hello.

My name is Red.

I'm a pig.

Recently I had a supporting role in a television commercial for a major international cellular telephone provider. The commercial was directed by the Perlorian Brothers and written by Mother NY.

Everyone was very nice to me, and I think I did a pretty decent job for my first time on set, but I've since learned that I'm scheduled to be slaughtered in a week. This is not good for an actor's career. I knew it was a non-union job and the residuals weren't anything to get excited about, but I wasn't expecting to be hung by my foot and have my throat slit.

Fortunately, my new friends at Reginald Pike, Toronto, Biscuit, L.A. and Mother are working to find me a new home at a petting zoo (despite all this, I love humans). You can help me too by getting a limited edition t-shirt with my picture on it at http://www.reginaldpike.com

They're only $20 and proceeds go to my care and feeding.

Please help.

October 22, 2006

"Real videos by real users"



"See Me TV" is another recent and rather interesting example of the participative and co-creative culture between brands and customers (this time taken forward by mobile operator 3 UK).

According to Gareth Jones, 3's Chief Operating Officer:
"Our customers are using their video mobiles in endlessly creative ways to entertain their mates and See Me TV will take this trend to the next level. We wanted to create the ultimate reality channel, where you're the talent and you decide what you want to do. And the more popular your clips, the more money you stand to make. The only limit to what you can earn is your talent - or the lengths you'll go to make an impression."

"Passport"





"Backwards" campaign from TBWA\London - shot on the streets of Stockholm for the new PSP interactive travel guides.

October 21, 2006

Capitalism and Distributive Justice



"Actual capitalism departs from well-functioning capitalism--monopolies too big to break up, undetected cartels, regulatory failures and political corruption. Capitalism in its innovations plants the seeds of its own encrustation with entrenched power. These departures weigh heavily on the rewards earned, particularly the wages of the least advantaged, and give a bad name to capitalism. But I must insist: It would be a non sequitur to give up on private entrepreneurs and financiers as the wellspring of dynamism merely because the fruits of their dynamism would likely be less than they could be in a less imperfect system. I conclude that capitalism is justified--normally by the expectable benefits to the lowest-paid workers but, failing that, by the injustice of depriving entrepreneurial types (as well as other creative people) of opportunities for their self-expression. "

Edmund Phelps, recently awarded the 2006 Nobel Prize for Economics ruminates here about the dynamics of capitalism, free entrepreneurship and social "max-min" policies a la Rawls.

October 20, 2006

Metaphors



If it rained money would people use their umbrellas to protect themselves from it?

Pinacolada



Dj Pinacolada, AKA João Coutinho (CD at Lowe), today on the deck.

October 18, 2006

"Burger King knows better"



"Diddy TV" -- Burger King customized "TV channel" on YouTube featuring mega-rap-star P Diddy.

Take note on the spontaneity of this:
P Diddy followed by a TV crew gets inside Burger King for a quick snack and orders a Whooper.

The footage is a bit rough in order to convey some authenticity to things. Who said music stars don't have common burger cravings, whilst walking on the high-street with their entourage?

"The battle of the album cover"



Very "Monty Pythonesque", very amusing.

[Via: Motiongrapher]

"Impossible is nothing"



How to use YouTube to sell your curriculum in a creative way and make all Wall Street talk about it at the same time?

Read more here.

October 17, 2006

Heinz Amnesty

October 09, 2006

"Fearfest"




[Click to enlarge pictures]

With the goal of promoting Paramount Canada's Wonderland Fearfest, the agency ACLC spreaded these posters in Toronto's subway.

The buzz was such that CTV (Canada's leading news station) did a ridiculously long story on how the ads are in bad taste.

"Don't Almost Give"



"Generous Nation": Campaign pro bono produced by the Advertising Council.

"If ... Then"



[Mark Titchner | Turner Prize 2006]

"Afterlife"



Client: ITV
Agency: M&C Saatchi, UK

[Via: Here be Notions]